Thursday, August 1, 2013

how to get more personal training clients - Becoming the Expert Seminar

After speaking with thousands of trainers around the world, it became clear that there are amazing and talented trainers everywhere with so much to offer, but no platform for which to offer it.

So these unfortunately trainers continue to struggle to get clients in their neighborhood gyms. Does waking up at 5am day after day and, after scrambling the same eggs in a pan and putting on the same pot of coffee, and dragging yourself to the gym sound familiar?

We have the best job in the world. But no job is fun if you have to work 10 hours a day to make ends meet. You study hard and get your clients amazing results, but that’s not enough.

Getting new clients is a constant struggle and it’s frustrating. Even when you do get enough clients and are training full time, most trainers find themseves wanting more — to train more people, make more money, have more control, and more of all — to have more freedom to travel, workout, or spend more time with their families.

People want to feel like they are getting the best service, the best price, the best sale, and most of all – the best trainer. People like to show off and if they believe you are the best trainer — they will want to tell everybody about you and referrals become turn-key.

However, it’s considered uncouth for a client to open up conversation talking about an awesome trainer that they want to show off. In order to become known as the best, you need to figure out a way to make it easy for people to speak about you while showing your value.

Becoming the expert starts with crating the perception that you are the utmost expert, the go-to, the best guy...

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